The Fundamentals to Book Selling
Tags: book publishing, book sales, Publishing
Publisher and blogger Ted Savas recently wrote about the keys to building book success. His advice is so simple and true–and it works.
Savas writes:
The fundamentals for selling any book are essentially the same. Here is the secret: talk about your book as often as you can, with as many people as you can, for as long as you can, wherever you can, even if you don’t sell a single copy when you do. Oh, and there is a follow up: REPEAT–REPEAT–REPEAT.
Nothing about mediums, about budgets, about having a well-known author or a movie deal. Nothing about “doing what you know” or “doing what works” or “reinventing the wheel.”
It’s promising advice for the future of books. The more places you talk about it, the more places people will come across it.
It’s that simple.
PS. Ted Savas’s blog is absolutely great. I’m only sad I didn’t find it earlier!
Image by awrose. Licensed via Creative Commons.
Hello Erin,
And let me say the same thing about your fine blog: I wish I had run across it sooner. It is now required reading for me. In fact, I think I am going to link to it. I like it that much.
I am always amazed (and amused) about all the reasons many authors provide for why they are not doing more to sell their own books. When the excuses begin, the marketing budget for their book on our end also begins–to dry up, that is.
Keep up the fine work.
Best Regards,
tps
Theodore P. Savas
Savas Beatie LLC
989 Governor Drive, Suite 102
El Dorado Hills, CA 95762
916.941.6896 (Voice)
916-941.6895 (Fax)
http://www.savasbeatie.com
Join us online for some publishing blogspeak at
http://www.savasbeatie.blogspot.com and http://savasbeatiemarketing.blogspot.com/
Thanks! And I agree about getting authors involved! it’s something that’s so quick and easy to do!